Creating and maintaining brand momentum happens through synergy. If we recommend television and online banner ads to a client, you better believe they go hand-in-hand. By linking together every point of consumer contact, we ensure that the products and services we champion all have a clear and distinct brand message. Despite all the noise of blogs, webcasts and podcasts, there's still a place for the mainstream advertising we all know and love. Print, radio, TV, out-of-home, collateral. You name it, we do it. It just takes knowing what to say and where to say it. If real estate is all about location then account planning is all about research. But there's no better way to spawn great creative thinking than to do the homework. At Door Number 3, we track consumer trends and behavior and then synthesize the data, culling it down to a single point of view. Our media tactics are every bit as creative as our advertising. They have to be. After all, our task is to track down busy consumers and make them listen. Luckily, our media folks are well versed at doing just that. Give them a media budget and they'll make it work like one twice its size. Reach a broader audience. Measure your results. Stay topical. Is this a great tool or what? At Door Number 3, we approach online from a very holistic point of view. From web banners to site design to fresh new Internet solutions, we find ways to maximize your online efforts. In advertising, you buy people's time. In PR, you have to earn it. Which means you have to be relevant, current and targeted. Connections don't hurt either. At Door Number 3, our PR efforts aren't afterthoughts. They're an integral part of the branding equation. Intrusive. Memorable. Immediate. What better way to stay top-of-mind with a consumer? Plus, our promotional tactics are incredibly cost effective, allowing brands to never fall off the consumer's radar screen. Targeted and measurable. A marketer's dream, really. Thing is, the creative product has to sing. Loudly. Which is why we approach every direct marketing assignment with unrestrained creative vigor. Yup, we put on a big hairy costume, slip on a sandwich board and stroll through downtown streets. Works great! Er-wait, we're talking about guerilla marketing again, aren't we? Oh, yeah. We do that too. We're big believers that smart ideas don't always need huge media budgets. Being a good Hispanic marketer has little to do with speaking fluent Spanish. It has everything to do with speaking in the voice of the culture. Trade shows. Grand openings. PR stunts. Our Doorkeepers are pros at planning the perfect event. Since 1994, we've helped our clients lower patient recruitment costs while meeting or beating enrollment costs. Every patient recruitment plan we create is customized - integrating feasibility studies, public relations, direct mail, advertising and physician relations. We admit it. We've deviated from media plans. We've changed copy at the last minute. We've created guerilla tactics that were not requested. And we're not ashamed to say so. As guardians of your brand, we believe ideas trump all else. So when they show up, we usher them to the front of the line. This is one reason clients love working with us. The "curiosity" factor. Because you never know what's behind Door Number 3.